Privacy policy

REAKTA PTY LTD(ABN 13 701 515 719), of Western Australia 6062 ("REAKTA", "we", "us"), is an early-stage sports technology venture building an autonomous, reactive training machine and its surrounding ecosystem. REAKTA PTY LTD is the data controller for the information described here. This policy explains what we collect on this website, why, where it goes, and the rights you have over it. We have written it to be read, not skimmed past: we collect very little, and we do not sell or trade personal information.

What we collect

What you give us. If you register interest, we collect the details you type into the form: your name, email address, the role you select, and anything you write in the message field. Providing them is voluntary; without an email address we simply cannot reply.

What arrives automatically. Like nearly every website, our hosting infrastructure keeps standard technical logs (such as IP address, browser type, pages requested and timestamps) for security and reliability.

Analytics. We use Google Analytics 4 and PostHog to understand how the site is used: which pages are visited, which buttons are pressed, roughly where in the world visitors are, and what kind of device and browser they use. Both set cookies in your browser and both record a truncated or hashed form of your IP address. We use this to work out what people actually want to know about REAKTA, and for nothing else.

Session recording. PostHog also records how pages are used: mouse movement, scrolling, clicks and which parts of a page people reach. We watch these back to find where the site is confusing, and for nothing else. Text you type into a form is masked and never recorded, so the name and email you enter on the waitlist are not in the recording. Recordings are held for a limited period and then deleted.

What we do not do. We run no advertising trackers, we do not sell or share data with advertising networks, we run no remarketing or ad personalisation, and we do not attempt to identify you personally from your browsing. If you send us a form, we know who you are because you told us - not because we followed you.

Turning it off. Any browser setting or extension that blocks analytics will block ours, and we do not work around them. Google also publishes an opt-out add-on for Google Analytics. Nothing on this site is withheld from you for opting out.

Why we use it

• To respond to your registration of interest and correspond with you about REAKTA.
• To keep you informed about our progress, where you have asked us to.
• To evaluate potential partnerships, mentorship and investment conversations you initiate.
• To protect the website and our rights (security logs, abuse prevention).

Where the GDPR or similar laws apply, we rely on your consent (you chose to contact us) and our legitimate interest in responding and building these relationships. We do not use your data for automated decision-making, and we do not sell or share it for advertising.

Where it goes

Form submissions are delivered to the founding team by email through our email delivery provider (Resend, a US-based service), recorded in a Google Sheet we control, and are handled by our website hosting provider (Cloudflare) as part of serving the site. Analytics data goes to Google (Google Analytics 4) and to PostHog. These providers process data on our behalf under their own security and data-processing commitments. Beyond that, we share personal information only if the law requires it or as part of a corporate transaction (such as incorporation or financing), in which case this policy continues to apply to it.

International transfers

We operate internationally, and the providers above - Resend, Google, PostHog and Cloudflare - process data in the United States and Europe. Where data moves across borders from the EU/UK, Australia or Israel, we rely on the safeguards those laws recognise, such as standard contractual clauses and adequacy decisions, as applicable.

How long we keep it

For as long as the conversation or relationship is live, plus a reasonable period afterwards. If you ask us to delete your details, we will, unless a legal obligation requires us to keep a specific record.

Your rights

Depending on where you live, you may have some or all of the following rights. We honour them regardless of technicalities, and you can exercise any of them by emailing us.

• EU / UK (GDPR): access, rectification, erasure, restriction, portability and objection, plus the right to withdraw consent and to complain to your supervisory authority.
• United States (state laws such as the California CCPA/CPRA): the right to know, correct and delete, and to opt out of sale or sharing. We do not sell or share personal information as those laws define it.
• Australia (Privacy Act 1988 and the APPs): access and correction, and the right to complain to us and then to the OAIC if we do not resolve it.
• Israel (Protection of Privacy Law, 5741-1981): the right to review information held about you in a database and to request correction or deletion.

Children

This website is aimed at adults - coaches, athletes' guardians, partners and investors - and is not directed at children. If you believe a child has sent us personal information, contact us and we will delete it.

Security

The site is served over HTTPS, access to submissions is limited to the founding team, and we keep the data we hold to a minimum. No method of transmission or storage is completely secure, but the small footprint we keep is the best protection of all.

Changes

As REAKTA grows (a product, an app, analytics, a customer account), this policy will grow with it. We will post the updated version here with a new date, and material changes will be highlighted on this page.

Contact

Privacy questions, requests and complaints: contact@reakta.com.au. We aim to respond within 30 days. Our postal details are REAKTA PTY LTD, ABN 13 701 515 719, Western Australia 6062.